IDC European Woman in Venture Capital

EUROPEAN WOMEN IN VC IDC #EUR148997722 © IDC 2022 47 If we want women to build successful businesses for the future, we need to ensure they can secure the funding they need. At Google for Startups we’re therefore committed to supporting women- led startups. We see how many businesses thrive when they get help and the right support, like from Poland, which was able to grow business in Europe and across the Middle East and Africa, or Bounsel from Spain, which was able to improve its marketing and B2B sales strategies in just one month, multiplying 3x the number of qualified leads. We also help empower more women to join the investor side with the goal to ensure that women have a seat at the table and will start to actively drive investment decisions. This report is an important step in uncovering the status quo of the European investor landscape and demonstrates why we must all work hard to truly level the playing field. AGNIESZKA HRYNIEWICZ Director, Google for Startups